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Meet Our Team

We Leave No Stone Left Unturned

We understand your goals and dreams are as individual as you are. Whether you’re starting a new family, preparing for retirement, or running a business, we will work with you or your business to build a customized financial security plan that best fits your needs, helps you manage risk and helps turn your dreams into reachable goals through an integrated planning process. After a comprehensive analysis of your needs, investment comfort level and current financial snapshot we will work together to help you make sense of your options.

Joe Friedt, BA ECON, CFP® Photo Joe Friedt, BA ECON, CFP® Hover Photo
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Joe Friedt, BA ECON, CFP®

Financial Advisor, Life Insurance Advisor

Joe Friedt, BA ECON, CFP®

Financial Advisor, Manulife Securities Incorporated
Life Insurance Advisor - Friedt Financial Inc. 

Phone: 604.636.1908

For General and Insurance Inquiries:


For Investment Inquiries:


Joe Friedt has been in the Financial Services Industry since 1997. He is currently a Financial Advisor at Friedt Financial, a company he created soon after leaving university.

Born in Alberta, Joe moved to British Columbia in 1981 and graduated in Economics from the University of British Columbia in 1994.

Joe provides customized advice to high net worth individuals, families and business clients, working closely with them to help accomplish their long-term financial and lifestyle goals.

Over the years, Joe has appeared as a guest many times on the Global TV British Columbia morning news program providing economic and investment market commentaries.

Joe enjoys giving back to the community and actively participates in fundraising efforts, in particular for two annual events that benefit the Make-A-Wish Foundation of British Columbia & Yukon and the Salvation Army Harbour Light.

In his spare time, Joe channels his huge passion for music into singing. He has in the past performed for over 40,000 people at one time and has MC’ed a number of large Canadian music festivals. Now he simply enjoys singing karaoke with his wife Stacey. When he’s not working, singing or travelling somewhere warm, you can usually find Joe trying to improve on the golf course.

Branch Phone Number: 604.681.2699

Veronica Loat Photo
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Veronica Loat


Veronica Loat


Phone: 604.636.1908  |  Fax: 604.681.8120  |  Email: v.loat@manulifesecurities.ca

Veronica has supported various financial advisors within Manulife Securities Incorporated since 2008. Prior to entering the Financial Industry, Veronica had her own business providing quality ultrasonic instruments and services where she was able to apply her Diploma in Business and Administrative Management and Degree in Bachelor of Commerce.

Veronica enjoys giving back to the community. Since 2001, she has been an active volunteer for Soroptimist International of North & West Vancouver, a global volunteer organization committed to improving the lives of women and girls through programs leading to social and economic empowerment. Since 2016, Veronica has also actively volunteered for Spectrum Mothers Support Society, a non-profit agency committed to providing support to mothers caring for their young children.

Call 604-636-1908